{"id":2144,"date":"2026-02-04T10:55:18","date_gmt":"2026-02-04T10:55:18","guid":{"rendered":"https:\/\/www.sgaravato.it\/benchmarketing-and-positioning\/"},"modified":"2026-02-24T11:25:28","modified_gmt":"2026-02-24T11:25:28","slug":"benchmarking-and-positioning","status":"publish","type":"page","link":"https:\/\/www.sgaravato.it\/en\/benchmarking-and-positioning\/","title":{"rendered":"BENCHMARKING AND POSITIONING"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2144\" class=\"elementor elementor-2144 elementor-1791\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0dea6f5 e-con-full sgrv-blur-box e-flex e-con e-parent\" data-id=\"0dea6f5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-74c41ff e-con-full e-flex e-con e-child\" data-id=\"74c41ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4bb5ad elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"e4bb5ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Listen<br>to what the market says<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b938e5 elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3b938e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Benchmarking<br>and positioning in B2B<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e687ae2 e-flex e-con-boxed e-con e-parent\" data-id=\"e687ae2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8464e34 e-con-full e-flex e-con e-child\" data-id=\"8464e34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3420637 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"3420637\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">You don't need a thousand charts:\nyou need to know where to invest.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d22ae0 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7d22ae0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We analyze your market, competitors, and actual customer behavior, not just their statements, through advanced B2B benchmarking and strategic positioning.<\/p><p>Our method? Interviews, data, direct observation, and digital tools: this is how we identify the niches where you can make a difference and the risks to avoid. With clear mapping, you can choose where to allocate your budget and how to position yourself to be recognized as the best choice.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b2d31ee e-con-full e-flex e-con e-child\" data-id=\"b2d31ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a29fb46 e-con-full e-flex e-con e-child\" data-id=\"a29fb46\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-d817b39 e-con-full e-flex e-con e-child\" data-id=\"d817b39\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aeb5ef9 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"aeb5ef9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Results that matter<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fd39b8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0fd39b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>On average, our clients identify at least two significant new business opportunities and<strong> reduce less effective actions by approximately 30% in the first year.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f9c7a3 e-con-full e-flex e-con e-child\" data-id=\"0f9c7a3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-c782ed6 e-flex e-con-boxed e-con e-child\" data-id=\"c782ed6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0fbdddf e-con-full e-flex e-con e-child\" data-id=\"0fbdddf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8327158 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8327158\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Tools and concrete actions<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-886230a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"886230a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul role=\"list\"><li><strong>Customized market <\/strong>research and benchmarking (sector, customers, competitors)<\/li><li>Analysis of <strong>emerging trends<\/strong> and needs to anticipate the market<\/li><li><strong>Targeted interviews and surveys <\/strong>of actual customers and prospects<\/li><\/ul><ul role=\"list\"><li>Study of <strong>competitor strategies<\/strong> and competitive positioning<\/li><li><strong>Clear definition<\/strong> of the most effective <strong>positioning <\/strong>for your brand<\/li><li>Concise, <strong>actionable reports<\/strong> that can be used immediately to guide your decisions<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b808d6c e-con-full e-flex e-con e-child\" data-id=\"b808d6c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e06184 elementor-widget elementor-widget-image\" data-id=\"4e06184\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"718\" height=\"704\" src=\"https:\/\/www.sgaravato.it\/wp-content\/uploads\/2026\/02\/Benchmarking-e-posizionamento-nel-B2B-1.png\" class=\"attachment-medium_large size-medium_large wp-image-2053\" alt=\"Benchmarking and positioning in B2B\" srcset=\"https:\/\/www.sgaravato.it\/wp-content\/uploads\/2026\/02\/Benchmarking-e-posizionamento-nel-B2B-1.png 718w, https:\/\/www.sgaravato.it\/wp-content\/uploads\/2026\/02\/Benchmarking-e-posizionamento-nel-B2B-1-300x294.png 300w\" sizes=\"(max-width: 718px) 100vw, 718px\" title=\"Benchmarking and positioning in B2B - SGARAVATO\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Listento what the market says Benchmarkingand positioning in B2B You don&#8217;t need a thousand charts: you need to know where to invest. We analyze your market, competitors, and actual customer behavior, not just their statements, through advanced B2B benchmarking and strategic positioning. Our method? Interviews, data, direct observation, and digital tools: this is how we [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-2144","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Ci occupiamo di benchmarking e posizionamento B2B con analisi di mercato e dei competitor per trovare opportunit\u00e0 e definire una posizione distintiva.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.sgaravato.it\/en\/benchmarking-and-positioning\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.9\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"SGARAVATO - Comunicazione B2B innovativa a Verona\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"SGARAVATO \u2013 Benchmarking and B2B positioning\" \/>\n\t\t<meta property=\"og:description\" content=\"Ci occupiamo di benchmarking e posizionamento B2B con analisi di mercato e dei competitor per trovare opportunit\u00e0 e definire una posizione distintiva.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.sgaravato.it\/en\/benchmarking-and-positioning\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.sgaravato.it\/wp-content\/uploads\/2025\/07\/LOGO-SGARAVATO.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.sgaravato.it\/wp-content\/uploads\/2025\/07\/LOGO-SGARAVATO.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"464\" \/>\n\t\t<meta property=\"og:image:height\" content=\"81\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-02-04T10:55:18+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-02-24T11:25:28+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SgaravatoSrl\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"SGARAVATO \u2013 Benchmarking and B2B positioning\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Ci occupiamo di benchmarking e posizionamento B2B con analisi di mercato e dei competitor per trovare opportunit\u00e0 e definire una posizione distintiva.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.sgaravato.it\/wp-content\/uploads\/2025\/07\/LOGO-SGARAVATO.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/benchmarking-and-positioning\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/benchmarking-and-positioning\\\/#listItem\",\"name\":\"BENCHMARKING AND POSITIONING\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/benchmarking-and-positioning\\\/#listItem\",\"position\":2,\"name\":\"BENCHMARKING AND POSITIONING\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/#listItem\",\"name\":\"Home\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/#organization\",\"name\":\"SGARAVATO\",\"description\":\"Comunicazione B2B innovativa a Verona\",\"url\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/\",\"email\":\"info@sgaravato.it\",\"telephone\":\"+390458205050\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"value\":10},\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.sgaravato.it\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/LOGO-SGARAVATO.png\",\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/benchmarking-and-positioning\\\/#organizationLogo\",\"width\":464,\"height\":81,\"caption\":\"LOGO SGARAVATO\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/benchmarking-and-positioning\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SgaravatoSrl\\\/\",\"https:\\\/\\\/www.instagram.com\\\/sgaravatosrl\\\/\",\"https:\\\/\\\/it.linkedin.com\\\/company\\\/sgaravato\"],\"address\":{\"@id\":\"https:\\\/\\\/www.sgaravato.it\\\/en\\\/#postaladdress\",\"@type\":\"PostalAddress\",\"streetAddress\":\"Via A. 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